Snapchat is the app that we all uses, its a free app which will not cost you anything for downloading it. But now snapchat is debuting its first in-app purchase. It’s a new way for it to make money by letting users purchase three extra Replays of Snaps they just watched for $0.99.
Snapchat is also adding a new face effect for its users called as “lenses” that lets users add effects to their face. Also when you open the selfie mode Snapchat will detect their faces, and users can then tap and swipe to add little overlaid masks and images.
Up till now snapchat made money by Ads which the snaps we see in the “Discover” Tap, Now company deicides to make some more cash by this in-app purchase.